AI Insights · Timothy · July 2021
Top 5 Fashion Games Performance in Ecuador, Q2 2021
The top 5 fashion games in Ecuador during Q2 2021 showed diverse trends in downloads, revenue, and active users, with notable performances from [High Heels!](https://app.sensortower.com/overview/5feb3586431cd373b859561d?country=US) and [Hair Challenge](https://app.sensortower.com/overview/60671d1022c46204326c6015?country=US).
In the second quarter of 2021, the top fashion game applications in Ecuador demonstrated varied performance metrics, reflecting their popularity and user engagement on a unified platform. Here’s a detailed look at the trends:
High Heels! from Rollic Games saw a steady increase in weekly downloads early in the quarter, reaching a peak of around 47.4K in mid-April. However, downloads gradually declined, closing at approximately 15K by the end of June. The game’s weekly active users mirrored this trend, starting at 77.2K and peaking at 119.5K before tapering off to 76.2K. Revenue peaked mid-June at $17, following a generally low revenue generation trend throughout the quarter.
Hair Challenge, another Rollic Games title, experienced impressive growth in weekly downloads, starting from just 16 and surging to nearly 53.8K in early May. Active users showed a similar upward trajectory, beginning at 1K and reaching 154.9K by the end of June. Revenue peaked at $19 in late May, with no significant revenue recorded in other weeks.
Makeover Run from MOONEE PUBLISHING LTD had a notable increase in weekly downloads, peaking at 51.5K in late May. Active users also saw a significant rise, starting from 59 and reaching 142.9K by the end of May, before settling at 76.3K by the end of June. Weekly revenue was minimal but saw a slight peak at $14 in the last week of June.
Body Race by Gismart demonstrated strong weekly downloads, peaking at 68.7K in late May. Active users followed a similar trend, starting from 7.9K and peaking at 117.8K in early June, before slightly declining to 86.7K by the end of the quarter.
Catwalk Beauty from Smillage saw a peak in weekly downloads of around 61.2K in mid-May, with a gradual decline to 16.6K by the end of June. Active users increased from 282 to 142.5K by the end of May, before declining to 83.6K at the end of June.
These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.